Luca Faloni | Varese AW26
A new campaign for Luca Faloni, shot within a beautiful historic Italian mansion in Varese. Rooted in the brand’s approach to quiet luxury, the film explores the understated elegance of the setting, combining considered interiors, natural light and intimate moments to create a sense of timeless Italian living.
The campaign captures the collection through a cinematic and observational approach, allowing the architecture, textures and atmosphere of the mansion to become part of the story. A refined portrait of autumn in Northern Italy, where craftsmanship, place and quiet moments come together naturally.
Director: NAIVE / DP: Jonathan Edwards / Photography: Conor Clarke / Creative Director: Tom Leeper
